Header
Header
![Asset 2 1.png](https://static.wixstatic.com/media/0c5008_ac31adabb69446b3a65be1167e90aeca~mv2.png/v1/fill/w_39,h_40,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Asset%202%201.png)
Project Engagement : March 2019
BLUE TAG
Enhancing and transforming the employee experience around Onboarding.
Insight Gathering, Process Evaluation, Benchmarking, Personal Interview, Competitive Analysis, Heuristic Evaluation
Problem Description
A big IT firm onboards close to 50 employees per month as part of the Lateral Onboarding Program. Re-engineer the current processes and systems to make the overall experience more personalized, digital and engaging.
![k-ja-0004.jpg](https://static.wixstatic.com/media/0c5008_245eaea0b26641059f418d96c3c22142~mv2_d_2500_1530_s_2.jpg/v1/crop/x_0,y_0,w_2500,h_1428/fill/w_442,h_253,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/k-ja-0004.jpg)
Design Research
1.
Benchmarking onboarding experience with other IT companies;
![web-logo.jpg](https://static.wixstatic.com/media/0c5008_57393263c3934cbcba4ecbe5c9502d20~mv2.jpg/v1/fill/w_84,h_78,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/web-logo.jpg)
![https___i.forbesimg.com_media_lists_comp](https://static.wixstatic.com/media/0c5008_7e842aecece948cca3df3571d470dbb3~mv2.jpg/v1/fill/w_78,h_78,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/https___i_forbesimg_com_media_lists_comp.jpg)
![unnamed.jpg](https://static.wixstatic.com/media/0c5008_279ced29ac524004bf16f877bea41d2d~mv2.jpg/v1/fill/w_72,h_72,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/unnamed.jpg)
2.
What are the Major Pain Points for new lateral joinees?
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Not so great pre-joining connect
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Long queues for entry pass on day 1
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Traditional methodology
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Lack of Fun element
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No emotional connect
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Not enough guidance post Day 1 & 2
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Zero bench connects
3.
What do lateral employees are concerned with?
70%
Laterals are concerned about the projects
65%
Laterals are concerned about the bank formalities
40%
Laterals are interested in interacting with other laterals
4.
Lateral Employee Persona
![a005-scottwebb-1.jpg](https://static.wixstatic.com/media/0c5008_26244579fdc3418ebeb5e71fa75b42d0~mv2_d_2500_1688_s_2.jpg/v1/crop/x_0,y_5,w_2347,h_1575/fill/w_510,h_342,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/a005-scottwebb-1.jpg)
![persona.png](https://static.wixstatic.com/media/0c5008_fd7809f503594261ad531f1fb589fc78~mv2.png/v1/fill/w_433,h_356,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/persona.png)
Mapping Digital interventions
![Interventions.png](https://static.wixstatic.com/media/0c5008_e5b2aba1f1164810a9ab9e500335c516~mv2_d_2016_1409_s_2.png/v1/crop/x_0,y_10,w_2016,h_1222/fill/w_871,h_528,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Interventions.png)
Product -Blue Tag
Product Name
Product Availability
Permission to Use
![bluetag.png](https://static.wixstatic.com/media/0c5008_c3a8f8f984644026a28c1f5f846e8e0b~mv2.png/v1/fill/w_180,h_198,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/bluetag.png)
BLUE TAG
ios & Android Apps
Free, people with registered application ID can access
Product Identity
Solution Scenario Building
Acute Intelligence Tracker
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Making the very first Employee interaction seamless with the company.
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The job seeker can have the flexibility over; selecting date and time for the first technical round over call.
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A camera enabled eliminatory exam can generate a faster response for next interview stages and this can also generate a detailed analytical report for further face to face interactions.
![Artboard 1.png](https://static.wixstatic.com/media/0c5008_b067bea53e47492ca62b90528bb6b441~mv2.png/v1/fill/w_333,h_242,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Artboard%201.png)
![real time update.png](https://static.wixstatic.com/media/0c5008_1998b34ba8e541649683b558d4fe6283~mv2.png/v1/fill/w_278,h_229,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/real%20time%20update.png)
Smart Entrance
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On induction day 1 at the office an easy entrance can provided just by scanning a barcode from your phone.
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Also Giving employees free lunch coupons which can be scanned at the food junctions.
![content access.png](https://static.wixstatic.com/media/0c5008_6094d67dfacb4c85ac1790864555e571~mv2.png/v1/fill/w_270,h_204,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/content%20access.png)
Real time Updates
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Real time updates can be synced with the scheduling of other events such as a quick connect with HR, approval of documents, reminders etc.
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Second round of face to face interaction can be managed and made transparent by providing real time updates to the interviewee.
![Smart entrance.png](https://static.wixstatic.com/media/0c5008_67ead34d89e249c28d06b16d969cb4b4~mv2.png/v1/fill/w_289,h_226,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Smart%20entrance.png)
Freedom of Accessibility
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Enabling the content for information sharing can be documented and pass it on before joining.
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This can save some time during induction period.
Empowering for Self Leadership
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After induction is over there is dire need to connect with the manager or HR for multiple reasons. This can be automised by prompting a system generated request.
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This will help in to avoid miscommunications and maintain transparency.
![empowering.png](https://static.wixstatic.com/media/0c5008_91eaac7297624e29a7818a423244e2e9~mv2.png/v1/fill/w_285,h_180,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/empowering.png)
![quick finder.png](https://static.wixstatic.com/media/0c5008_3536fb2686f943ffbd588ffc85c1dc37~mv2.png/v1/fill/w_254,h_229,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/quick%20finder.png)
Quick Finder
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A finder feature to be included where the new joinees can see the empty cubicles available to access on a particular day.
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Also easy to locate other amenities like stationary and card collection.